Jonnie Crossland


Public Relations, Minoring in Philosophy
Graduation Date:

Spring 2017

What quarter did you start working for CCA?

Fall 2016

What clients have you worked with since you joined the agency?

Ellensburg Downtown Association both last quarter and this quarter.

Why do you love working for CCA?

Agency offers PR students a unique opportunity to dip our toes into the world of Public Relations. I love that we are able to gain this “real world experience” before working for a large Agency after graduation. It will provide us the edge we need to be competitive after college.

What was your greatest accomplishment within CCA?

Last quarter, we completed a seemingly tedious social media audit of Ellensburg businesses. While there was a lot of time spent researching, the end product was very rewarding. We were able to prove the social media habits of many businesses, and now we can build on that research from there to help them. Research is extremely important in what we do. That was an important lesson to learn early on.

Career Goals:

Growing up on a ranch in Eastern Washington, I would like to continue working in Ag. Working for the USDA would be a great line of work for me.

What company’s PR/Marketing do you admire? Why?

I admire Word PR + Marketing. They have had great success with their clients. I admire their agility as a PR firm. Their work is beautiful and admirable. They work with fantastic events and have some impressive clients.

Other accomplishments or leadership:

I have an extensive rodeo background, which lead me back from Wyoming, to Washington. I competed on the college rodeo team, qualifying for the College National Finals Rodeo in Casper, WY. I then decided to become the CWU Rodeo Club President.

Before coming to Central Washington University, I attended Central Wyoming College, where I obtained a degree in Television News Broadcasting. I worked for the college television station directing and producing shows.
I also had an incredible opportunity to work for Wyoming PBS, working all areas of broadcasting; directing, TD, camera ops, sound board, and floor directing.