Each quarter, members of Central Communication Agency read a business book and relate the book to their client. Past readings include: “Engage!”, “Good to Great”, “It’s Not About You, It’s About Bacon”, and “The Leadership Challenge”.
For Spring Quarter 2015, the CCA will read “What Happens in Vegas Stays on YouTube” by Erik Qualman. Qualman is also the author of the bestselling book “Socialnomics”. “Socialnomics” isn’t just a book. Qualman turned the book into a YouTube video series as well.
The CCA will have two Skype sessions with Qualman. The first session will be an informative overview of the book. The second session will be an opportunity to discuss the book as it relates to our clients.